Our leadership focuses on building awareness of our industry’s contributions, addressing misperceptions on the environmental impact of mail and how mail compares to other consumer activities. We publish research and collaborate with industry associations such as the Direct Marketing Association and Envelope Manufacturers Association as well as U.S. and international postal organizations.
Our publications include The Truth About Green a survey report highlighting ways mailers can protect the environment and their industry; The Environmental Impact of Mail: A Baseline and Mail, E-mail and the Environment: A Pitney Bowes Perspective, We have also played a leading role in recent industry activities, including the USPS Greening of the Mail Task Force, Direct Marketing Association Committee for Environment and Social Responsibility, mail forums and postal customer councils.
Case Study: Eco-Patent CommonNokia, Sony and the World Business Council for Sustainable Development. Pitney Bowes became a founding member of the Eco-Patent Commons in 2008. This initiative was created to encourage businesses to develop environmentally responsible products and services, building upon previously patented technologies that have been donated to the public domain. Xerox, DuPont and Bosch have since joined the Commons.
Case Study: Make Mail Greener
In 2008, we helped organize Make Mail Greener: A World Environment Center Roundtable at the National Press Club in Washington, D.C. The event brought together leaders from industry, trade associations, government and environmental non-profits for a spirited discussion about environmental misperceptions and challenges for the mailing industry.